Things to Keep In Mind When Creating an Opt-in Freebie
As a business, one of the best ways to grow your list of email subscribers is to create an opt-in freebie offer. A freebie is an incentive that you offer to people in exchange for their email address. It can be anything from a PDF guide to a design template to a set of fonts. Whatever you think your potential clients would find useful, while also displaying your skill. While you can certainly create your own opt-in freebie, there are a few things you should keep in mind to make sure it's successful. In this article, we'll share some Boho Business tips on how to create the perfect opt-in freebie for your business. So here are a few things to keep in mind when creating your opt-in freebie:
1. Keep it focused.
Your opt-in freebie should be focused on a specific problem that your target client is likely to have. For example, if you specialize in branding kits, your freebie could be a mini-course on choosing the right colors and fonts for your brand.
2. Make it visually appealing.
Remember, your freebie is a representation of your work. So make sure it looks good! Use high-quality images and graphics, and be sure to proofread any text for typos.
3. Offer solutions
There are many different types of freebies that you can offer. Some businesses offer their time, while others offer their services or products. You should choose an offer that best suits your potential clients’ needs and skillset, but also one that gets results.
4. Know your audience.
Make sure your freebie is something your audience actually wants. If your freebie offer is something useful, not only will you get more people to take advantage of it, but you will show potential clients that you know your stuff..
5. Don’t waste time.
For modern business owners time is in short supply. Time is money so don’t waste your audiences’ time. Make sure your freebie offer gets right to the point, and helps them get the results they want in a reasonable amount of time.
6. Use your expertise.
One of the most important things to remember when offering an opt-in freebie is to utilize it as a tool to show your audience your expertise. Nothing will help you get more clients faster than showing them that your expertise gets results.
A free opt-in offer will help you grow your email subscription list with potential clients who want the services you offer while also helping you build trust with potential clients, and earn their attention. If they like what you have to offer, they will be more likely to become a client in the future. So, in conclusion, making an opt-in freebie offer is a great way to show your potential clients what you can do while also providing them with a valuable tool to grow their business.
